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How
How We Market Your Property
Presidential Properties' marketing team is among Massachusetts best. We have multiple techniques that we use to display and sell real estate. The internet has become one of our most effective ways to market properties. Presidential is avidly involved with the industry's search engines (MLS, LINK, Boston.com, Realtor.com, & more). Our large database of prospective buyers frequently purchase the homes we sell. Open Houses will be held on a frequent basis and private showings will be scheduled 7 days a week to ensure your property receives the exposure it deserves. A Brokers Open House will be held shortly after the initial listing process. This allows all Massachusetts real estate firms to view your property and suggest it to their current buyers.
Our website is frequently visited because it is easy to find, user friendly, consistently updated, and provides a large amount of information for every property. We have found that more information is better than less, and prospective buyers and sellers love having complete property information right at their fingertips with the use of the Internet.
Our company website manages each of our real estate properties by creating customized individual listing pages that are easily accessible and feature:
Real Estate search engines we use:
-LINK: Listing Information Network is a data and information service that tracks the downtown and Greater Boston real estate market. www.LinkBoston.com provides current listing sales data, statistical data and sales trend reports. Due to the statistical soundness of LINK's data, it is often utilized and then sourced by local and national media outlets.
-MLS: Property Information Network is the largest MLS in New England, and one of the top ten in the nation. www.mlspin.com provides service to more than 30,000 real estate professionals throughout New England with a comprehensive database of more than 60,000 active listings.
-Boston.com: There are more than one million searches on Boston.com Real Estate each month. We market all of our properties on their site, which features unlimited text, up to six full color photos, and exact contact information. They have experienced an 83% increase pageviews in 2005 over 2004.The real estate section alone garners more than nine million monthly pageviews. They earned the Inman Innovator Award as the best online real estate site. More than 650 offices are currently working with Boston.com Real Estate.
-Craigslist.com: Is a local community classified website where web-surfers can find our posted properties in the real estate for sale section. Craigslist is a free, and a relatively non-commercial website.
-Boston Homes: This paper creates a bridge between the greater Boston real estate community and the average home buyer and seller. Boston Homes is the "paper of choice" for consumers who are actively looking to live in greater Boston. We list our open houses in Boston Homes and find this to be an essential tool in attendance. It is very common to find Open House visitors with a Boston Homes in hand.
-The Boston Globe: With a total audience of 3.3 million adults or 70% of the Boston market, we choose to advertise our Open Houses in this popular publication.
